Robert Madonna

Vice President / Director of Consumer Insight and Research

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Recognized as a high performance and strategic global insight forward-thinking leader who provides the direction, consultation and leadership of cross-functional business units to launch products and ensure global adoption. Successfully evolves products and secures dynamic continuity in creation, preparation and implementation of all branding materials worldwide, and evaluates the effectiveness of these branding efforts.

Marketing research expert who provides insights to business units on value propositions, positioning, pricing and overall global media landscape. Drives knowledge base of market trends, technologies, competition, customer base and best distribution channels. Develops critical insights into key audiences to provide input to future products.

Executive strengths include:

• Building research capabilities
• Marketplace Trend Forecasting
• Project and Agency Management
• Consumer and Shopper Insights
• Innovation Pipeline & Development
• Integrated Business Communications
• Strategic Brand Building and Strategy Planning
Lives in the New York, New York area and is not available for relocation

Contact me for

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“Consider the needs of your customers well, for it will be difficult to be wide of the mark when judging things in comparison to their standpoint.”

Nabeshema’s Wall Inscription
1538 - 1618